Fitness Market Monitor
The new industry benchmarking service, Fitness Market Monitor, will be launched in Autumn 2009. Designed with extensive consultation from the industry, FMM will offer access and value to the entire industry.
We already provide the industry’s definitive database on facilities and profile millions of live fitness consumers. It is therefore a natural extension to now collect and report key performance indicators (KPIs).
Compare Performance
The Fitness Market Monitor will offer operators the ability to regularly cross reference their performance against others in the sector, identify trends and gauge fluctuations in business activity. Operators will be able to track and monitor KPIs such as revenue, yield per member and sales against the UK market and defined competitor sets.
For detailed information about the aspects of the Fitness Market Monitor please click on the relevant links from the menu on the right hand side of this page or for further information please contact us at marketmonitor@theleisuredatabase.com
To download a brochure about the Fitness Market Monitor service or to find out in more detail about the metrics to be collected, the reports that will be produced, the competitor sets that will available or for a full copy of the Client Agreement with information on pricing, please click on the documents below:
